
LOEWE celebrates Qixi Festival
Across three films inspired by the art of mime, actor and brand ambassador Jiang Qiming explores different dimensions of love. Through gesture, expression, and presence, the campaign explores a core idea: love has no language.
Qixi Festival collection
Qixi inspires a selection of handcrafted pieces, including a special pink edition of the Scarf bag, with its knotted shape evocative of togetherness and connection.
Gifts for her
Everyday luxury through layered depth, expressive shapes, and romantic pops of colour.





























